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Airline Strategy Robert Boyle 18/08/2020 Airline Strategy Robert Boyle 18/08/2020

Low-cost long-haul: Is it dead or has its time finally come?

The low-cost business model has been all conquering in short-haul markets, but few have tried to make a go of it in long-haul. With the pandemic triggering high profile failures like Norwegian, is the idea dead, or has its time finally come?

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